The Secret to Increasing Social Media Engagement

For a long time, social media marketers have been hung up on how many likes or followers they can gather on each platform. However, the metric that we really need…

Making Video Marketing More Searchable

The internet is a sea of information, and Google Search is an essential tool in navigating it. Whether they are looking for visual, text-based, or even audio information, Google Search…

Increasing Programmatic Video Revenue with Google Ad Manager

It is no secret that video marketing is incredibly important in today’s digital landscape. This has led to a growing number of advertisers willing to spend their marketing budget on…

Are You Making the Most of Your LinkedIn Profile?

With over 610 million users and membership continually growing, LinkedIn is the world’s largest business-oriented social media site. However, it is one that is often overlooked when it comes to social…

The Three Types of Internet Users Who Shape Conversion Rates

When you think about ways to improve your conversion rates, your attention is likely focused on the website visitors who leave your website without making a purchase or joining your…

Is Your Internet Marketing Strategy Data Driven?

If there is one thing that holds true in internet marketing no matter how much it evolves it is that a brand’s audience is king! After all, you can have the best…

What You Need to Know About Video Marketing

It’s likely that you have already heard how important video marketing is for internet strategy. Every brand needs to be incorporating it into their marketing plan. Video content performs better than any…