Q: What are some of the most effective social strategies you’ve seen to encourage long-term engagement with a brand? A: This is a fantastic question and one I often get…
Working in Internet Strategy Consulting, we know how important it is to factor in the growth of your social media presence in your online marketing plan. Now, more than ever, your social…
Do you remember when the internet first broke out? Some called it the “information superhighway“, what a name. Early-stage internet was dial-up and ran through your landline, took forever, and you paid by…
Anyone who has ever marketed a business online knows that social media marketing is a huge element of establishing a strong online presence. Some might even say that having great social media…
One of the most important aspects of a successful social media marketing campaign is creating engaging graphic elements to accompany your content. Human beings are naturally visual learners, and your…
With over 610 million users and membership continually growing, LinkedIn is the world’s largest business-oriented social media site. However, it is one that is often overlooked when it comes to social…
Let’s talk about topic clusters and how they can be used to boost your SEO strategy. This is a technique that has been around for some time, but it is seldom…
When you think about ways to improve your conversion rates, your attention is likely focused on the website visitors who leave your website without making a purchase or joining your…
Facebook have announced that as of April 30, 2019 they will be ending relevance scores on the platform and shuttering 6 other metrics. These are set to be replaced by 3 new…
Have you noticed a drastic reduction in the visibility of your Instagram account? It could be that you have received a shadowban which needless to say is going to hinder…