The Secret to Increasing Social Media Engagement

For a long time, social media marketers have been hung up on how many likes or followers they can gather on each platform. However, the metric that we really need…

Making Video Marketing More Searchable

The internet is a sea of information, and Google Search is an essential tool in navigating it. Whether they are looking for visual, text-based, or even audio information, Google Search…

Are You Making the Most of Your LinkedIn Profile?

With over 610 million users and membership continually growing, LinkedIn is the world’s largest business-oriented social media site. However, it is one that is often overlooked when it comes to social…

Truth & Transparency in Internet Marketing

The internet has become a sea of digital clutter. It is harder now than ever before to stand out and get your message heard. The key to a successful internet marketing strategy…

SEO Tactics It Is Time to Let Go!

Search Engine Optimization is a fluid concept. What worked a few years, or even a few months ago may no longer be worth pursuing. Because of this, your internet marketing strategy is…

Why You Need a Professional Content Writer!

Content marketing is an integral part of any online marketing plan, and it is also one of the most challenging. Many business owners think writing fresh new content about their product…

Facebook Imposes New Limits on Groups & Pages

Facebook has a huge role to play in social media marketing, so it is essential that marketers stay on top of changes to the platform. The algorithms are constantly shifting, but…

Search Journeys: A New Approach to Google Search

No matter what type of product or service a consumer is looking for, they will usually start in the same place – a Google search. That is why such a…

Facebook Replacing Relevance with 3 New Metrics

Facebook have announced that as of April 30, 2019 they will be ending relevance scores on the platform and shuttering 6 other metrics. These are set to be replaced by 3 new…